Perplexity is fighting against Google’s breakup in an antitrust confrontation

Publié le 24 April 2025 à 16h02
modifié le 24 April 2025 à 16h02

Perplexity contests the dissolution of Google, claiming that the separation of Chrome would go against the interests of users. Antitrust issues are unfolding as Google defends its empire against growing accusations. The struggle highlights the true abuses of power related to monopolistic practices on Android. Testimonies reveal the impact of exclusive agreements, reigniting the debate on tech regulation. The ramifications of this confrontation could redefine the future of the digital landscape and competition.

Antitrust issues: Perplexity versus Google

The antitrust battle led by the U.S. government against Google has sparked varied reactions, particularly from Perplexity AI. The Justice Department is focusing on the possibility of forcing the company to sell its browser Chrome. According to representatives of Perplexity, this approach could overlook the true sources of Google’s market domination.

The position of Perplexity AI

Perplexity’s CEO, Aravind Srinivas, argues that Chrome, far from being a problem, is an essential tool. He states that if Chrome were to be separated, it would harm users. Srinivas expressed doubts about the ability of other companies to manage a browser on a similar scale without compromising service quality.

Underlying monopoly on Android

Perplexity argues that the real issue lies in Google’s dominance over Android and its applications. The company believes that Google imposes a condition on phone manufacturers: to pre-install its apps, such as the search engine and voice assistant, to gain access to essential services like the Play Store. They claim this constitutes a genuine monopolistic power grab.

Revealing testimonies in hearings

During court hearings, Perplexity’s Chief Business Officer, Dmitry Shevelenko, laid out the situation bluntly. He described Google’s contracts with phone manufacturers as a form of coercion, putting these companies in a delicate position to compete. Even if an agreement were made to pre-install the Perplexity assistant, it was impossible for them to define it as the default application.

Examination of Google’s business practices

This context unfolds within one of the largest antitrust trials in recent decades. Judge Amit Mehta had already ruled that Google had illegally maintained its dominant position through exclusive contracts. The current DOJ request aims for significant structural changes, including the separation of Chrome and the end of default app agreements.

A threatened competitive environment

Today, Google is under additional pressure. A recent ruling from another court declared that Google had illegally monopolized the digital advertising market, according to Judge Leonie Brinkema‘s judgment. She pointed to the use of its dominant position to increase profits and stifle competition in advertising technology.

Perplexity: a voice for change

Perplexity remains steadfast in its position. Rather than dismantling Chrome, the company advocates for a change in default preferences. This would offer true freedom of choice to users, thereby reducing Google’s monopolistic grip.

Analysis of GOOGL stock actions

Regarding Google’s financial future, analysts express a favorable opinion. According to TipRanks, Alphabet receives a consensus rating of Moderate Buy. This rating is based on 27 buy recommendations and 10 holds, with an average price target of $195.09 per share, implying a potential increase of 25.6%.

Questions and answers on Perplexity’s fight against the separation of Google during an antitrust confrontation

Why does Perplexity oppose the separation of Google and its Chrome browser?
Perplexity believes that the separation of Chrome would harm the quality of internet browsing services and would not solve the real problem of Google’s dominance, which lies in its compulsive promotion of its default apps on Android devices.

What arguments does Perplexity present to justify its opposition to the separation of Chrome?
The CEO of Perplexity, Aravind Srinivas, emphasizes that Chrome operates on an open-source platform, Chromium, which also supports other browsers like Microsoft Edge. He argues that separating Chrome would harm the web infrastructure.

How does Perplexity propose to improve the situation in the browser market instead of breaking up Chrome?
Perplexity advocates for real consumer choice, arguing that phone manufacturers should have the freedom to install and use third-party apps without being forced to pre-install Google’s apps.

What type of contracts does Google have with phone manufacturers according to Perplexity?
Perplexity has described these contracts as coercive agreements, where Google imposes conditions that make it nearly impossible for its competitors to gain a foothold in the market, thus creating a real barrier to competition.

What legal proceedings currently surround the antitrust confrontation between the government and Google?
This case is part of one of the largest antitrust proceedings in recent decades, where the court has already ruled that Google had illegally maintained its dominance in the search market through exclusive contracts with device manufacturers.

What consequences could the decision not to separate Chrome have on the digital ecosystem?
Not separating Chrome would maintain the quality and efficiency of browsing services while paving the way for a fairer configuration where other apps or services could compete more effectively.

What is the current market position on Google (GOOGL) stocks following these legal developments?
Google’s stocks currently hold a consensus of Moderate Buy with a potential increase of 25.6% according to certain analyses, despite the legal challenges it faces.

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