Le géant des médias sociaux Snapchat is in the spotlight after the British regulator, the Information Commissioner’s Office (ICO) criticized the lack of risk assessment related to privacy in its artificial intelligence-based chat program. The main concern relates to the safety and protection of data for minor users. The parent company, Snap, had been warned by a preliminary notice sent by the ICO before it was made public.
Snap promises cooperation with the regulator to ensure its technology complies
After receiving the formal warning, Snap committed to fully cooperating with the Commission to ensure that the AI meets all regulatory requirements, including those related to the processing of children’s data. If the company does not comply, it could face a ban on providing certain features to its British users until a thorough assessment is conducted.
The innovative features of the My AI chatbot raise concerns for young internet users
Launched earlier this year, Snapchat’s My AI chatbot was the first of its kind among social media platforms. With this tool, users can organize outings with friends or create customized menus in just a few clicks. The integrated AI processes more than two million conversations worldwide daily. However, despite its technological advances and growing success, the security aspect related to user privacy has become a central concern.
A significant impact on the company in case of non-compliance
In case of serious breaches of regulations, Snap risks a fine of up to £17.5 million (approximately €21 million) or 4% of its global annual revenue, whichever is higher. To avoid such sanctions, it is essential for the company to quickly implement the necessary changes to comply with data protection legislation.
The potential consequences for young users must be taken seriously
The ICO highlights the real risks for children and adolescents using the AI chatbot without being aware of the implications in terms of security and protection of their personal information. John Edwards, Information Commissioner, states that Snap did not conduct a sufficient risk analysis for privacy before launching My AI.
Privacy protection must be a priority for Snapchat and companies in the sector
The emphasis on privacy as a key value for the company is even more important given that Snapchat plays a central role in visual social interactions with friends and family. In the current context, where concerns about online privacy and security are at the heart of debates, it is crucial for market players to take all necessary precautions to protect their users.
A call to action for other social media platforms
This warning issued by the British regulator should serve as a call to action for all social media platforms with similar features. It is their responsibility to ensure that their technologies comply with privacy and data protection standards, especially when it comes to protecting young people’s personal information.
In the end, this affair could have significant repercussions not only for Snapchat but also for the entire social media and online messaging service sector. Companies will need to be extra vigilant to ensure the safety of their user base while developing their technological features.
