The $50 million film, Here, revolutionizes cinema by integrating generative AI to de-age legends such as Tom Hanks. This work by visionary Robert Zemeckis relies on frenetic “real-time” facial transformation techniques, redefining the aesthetic standards in Hollywood. Each of these processes questions the very future of cinematic storytelling, highlighting unprecedented technological and ethical issues that arise.
A $50 million cinematic innovation
The film Here, directed by Robert Zemeckis, came to life thanks to a budget envelope of $50 million. This production marks a turning point in the use of generative AI, a revolutionary technological advance that has allowed for the de-aging of iconic actors like Tom Hanks and Robin Wright over a span of sixty years.
Real-time de-aging technology
The major innovation lies in the tool called Metaphysic Live, developed by the visual effects company Metaphysic. This unique technology allows for the real-time transformation of actors’ faces while maintaining perfect synchronization with their performances. The production team used monitors to simultaneously view the actors’ real appearances and their de-aged versions, creating total immersion.
Technical foundations of generative AI
The method employed relies on machine learning models specifically trained on Hanks’ and Wright’s previous films. These models incorporate extensive data on facial movements, skin textures, and light variations. This allows for an unprecedented visual reconstruction, eliminating the need for several months of traditional work in post-production.
Differences from traditional techniques
The technique developed by Metaphysic significantly differs from previous methods that relied on frame-by-frame manipulation. By analyzing facial landmarks, this approach instantly generates age transformations. Director Zemeckis notes that such a production would not have been feasible three years ago, whereas traditional visual effects require colossal budgets and a large team.
A response to industry challenges
As Hollywood questions the impact of AI, Here embodies a striking example of what these technologies can achieve. Studios like Runway and Callaia are also exploring other applications of AI that go beyond simple visual effects to include scenario analysis and video generation from texts.
Debate around the use of AI
Recent contracts from American unions impose strict limits on the use of AI in creative processes like screenwriting. Debates are intensifying between film studios and unions, raising concerns about the future of traditional filmmaking jobs. The CEO of the Producers Guild, Susan Sprung, observes that everyone harbors a certain apprehension regarding these advances.
Additional examples of AI usage
Upcoming films, such as Furiosa: A Mad Max Saga and Alien: Romulus, also incorporate this technology. These productions use AI techniques to recreate deceased characters, requiring the approval of rights holders under California AI legislation.
Diverse reactions to the use of AI
The rise of AI in cinema elicits mixed reactions. Figures like Robert Downey Jr. have expressed discontent over the potential use of their likeness after their death. Concerns surrounding this technology stimulate an important ethical debate about identity and artistic memory.
Frequently asked questions about the film ‘Here’ and generative AI
What is the budget of the film ‘Here’?
The budget of the film ‘Here’ is $50 million.
How was Tom Hanks de-aged in the film ‘Here’?
In ‘Here’, Tom Hanks was de-aged using generative AI technology developed by Metaphysic, which allows for real-time facial transformations.
Which director led the film ‘Here’?
The film ‘Here’ was directed by Robert Zemeckis.
What is the main theme of the film ‘Here’?
‘Here’ is adapted from a 2014 graphic novel and primarily takes place in a New Jersey living room across several time periods.
How does the AI technology work to de-age actors?
The AI technology used in ‘Here’ analyzes facial landmarks and adapts them to age variations, allowing for instantaneous transformations without requiring lengthy touch-ups in post-production.
Why is the film ‘Here’ considered revolutionary?
‘Here’ is considered revolutionary because it is among the first feature films from Hollywood to fully use AI-based visual effects to alter actors’ appearances over a period of 60 years.
What other achievements are associated with Metaphysic technology?
Metaphysic’s technology has also been employed in other productions to recreate characters of deceased actors and for de-aging effects in recent films.
Are there ethical concerns related to the use of AI in the film ‘Here’?
Yes, ethical concerns have been raised regarding the use of AI to recreate images of actors, particularly those who are no longer alive, and the rights associated with artists’ likenesses.
How has the public reacted to the use of AI in ‘Here’?
Public reactions are varied, with some being impressed by the technology, while others express concerns about the implications of using AI to alter actors’ appearances.
When was the film ‘Here’ released?
‘Here’ was released on the Friday following its announcement, and it is now available in theaters.
