Samsung intensifies its efforts in the development of humanoid robots by launching a new specialized subsidiary

Publié le 20 February 2025 à 04h30
modifié le 20 February 2025 à 04h30

Strategic Investment in Rainbow Robotics

Samsung Electronics has recently decided to intensify its efforts in humanoid robotics by becoming the majority shareholder of Rainbow Robotics. To acquire this dominant position, the South Korean giant injected 267 billion won, or nearly 173 million euros. This stake rose to 35%, thus strengthening its position in a rapidly changing industry.

Clear Ambitions for the Humanoid Robot Sector

The goal of this acquisition is to develop humanoid robots that could revolutionize various sectors such as industry and logistics. Samsung has expressed its intention to accelerate the design of innovative robots, notably models adapted to work environments. The choice of Rainbow Robotics, a company renowned for its technological advancements, illustrates Samsung’s aggressive strategy in this field.

A Guiding Framework for Innovation

Founded in 2011 by researchers from the Korean Advanced Institute of Science and Technology (KAIST), Rainbow Robotics designed the Hubo robot, a model intended to intervene in crisis situations. Following this acquisition, the company will become a subsidiary of Samsung, thereby enhancing the resources allocated to research. Jun-Ho Oh, one of the founders, will serve as an advisor within Samsung and will lead a new unit, the Future Robotics Office, dedicated to robotic innovation.

Competition with Major Players

Samsung plans to compete with leading companies such as OpenAI, Tesla, and Asus, which are also moving towards the development of humanoid robots. OpenAI is considering its own humanoid model, while Asus has confirmed the launch of a humanoid robot following the success of its Zenbo companion in 2016. In the face of these players, Samsung positions itself as a serious competitor in this expanding sector.

A New Paradigm in Robotics

The emergence of humanoid robotics could transform work methods and the way services are offered in various sectors. The finalization of this transaction is scheduled for February 2025, and the integration of Rainbow Robotics into Samsung’s ecosystem represents a *significant step* towards technological dominance. The design of robots capable of effectively interacting with humans could define the future of many jobs.

A Changing Landscape

Samsung enters a dynamic phase of transformation, seeking to turn technological challenges into business opportunities. The firm’s commitment to developing humanoid robots marks a bold step towards a future where collaboration between humans and machines will become the norm. The advent of these technologies could redefine employment paradigms, making this transition even more essential in the years to come.

User FAQ on Samsung’s Development of Humanoid Robots

What are Samsung’s objectives in developing humanoid robots?
Samsung aims to become a major player in the robotics sector, focusing on creating humanoid robots that can assist in various fields, including industry and logistics.
What is Rainbow Robotics’ role within Samsung?
Rainbow Robotics will become a subsidiary of Samsung Electronics, thereby contributing to the acceleration of humanoid robot development projects and other robotic innovations.
How much has Samsung invested in Rainbow Robotics?
Samsung has invested 173 million euros to become the majority shareholder of Rainbow Robotics, increasing its stake to 35%.
When will this operation take effect?
The operation is expected to be finalized in February 2025, at which point Rainbow Robotics will be fully integrated into Samsung Electronics.
What types of robots are being developed by Rainbow Robotics?
Rainbow Robotics develops a variety of robots, including industrial robots, quadrupedal robots, and humanoid robots, suitable for different applications.
Who will lead Samsung’s new Future Robotics Office?
Jun-Ho Oh, one of the founders of Rainbow Robotics, will assume the role of advisor at Samsung and will be responsible for leading the Future Robotics Office.
How does Samsung plan to position itself against Tesla and OpenAI in the field of humanoid robots?
Samsung seeks to establish itself as a key competitor against giants like Tesla and OpenAI, by strengthening its investments and expertise in humanoid robotics.
What benefits does Samsung hope to gain from this advance in robotics?
By investing in robotics, Samsung hopes to strengthen its position in the technology market, stimulate innovation, and meet the growing demand in the industrial and service sectors.
Is this initiative by Samsung a response to broader trends in the technology sector?
Yes, this initiative aligns with a global trend where major technology companies are heavily investing in robotics and artificial intelligence to anticipate future market needs.

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