Midjourney, a pioneer in AI-based image generators, has finally updated its model after a long delay. This new version, named V7, promises significant advancements in image creation. *The art world eagerly awaits these revolutionary innovations*. The introduction of customization-based features aims to transform the user experience, making the creation process much more intuitive. *The innovative architecture of V7 underscores the commitment to quality and visual diversity*. This model opens new perspectives for creators, but it also raises ethical questions in the contemporary technological landscape.
A revolutionary model: V7
Midjourney, the creator of one of the first AI-based image generators, recently unveiled its brand-new model, V7. After a year of waiting, this alpha version was launched around midnight (EST), and it promises to delight art creation enthusiasts. The model debuted a week after the release of an image generator by OpenAI, which achieved significant success due to its ability to produce Ghibli-style photos.
Innovative features
The V7 model stands out with a completely renewed architecture. David Holz, CEO of Midjourney, described this version as “extremely intelligent” with improved responses to text prompts. Visual renderings showcase a noticeably increased quality, featuring sleek textures and better detail consistency, especially for bodies and objects.
A notable feature of the V7 model is the default activation of customization. To take advantage of this feature, users must first evaluate about 200 images to create a personalized profile that will tailor the generator to their visual preferences.
Simplified usage
The user can easily activate or deactivate V7 on the Midjourney website, as well as via the associated Discord chatbot. In the web application, selecting the model is quick thanks to a dropdown menu near the “version” label.
Operating modes and innovations
V7 is offered in two configurations: Turbo, which is more resource-intensive, and Relax, which provides a less energy-consuming alternative. This model also powers a new tool called Draft Mode, capable of generating images at ten times the speed while reducing costs by half. Images produced in this mode have lower quality but can be enhanced and edited with a click.
According to Holz, some standard features of Midjourney are not yet available on V7, including resize and retexture of images. These additions are expected to appear in the coming months.
A new player on the market
Midjourney, founded in 2022 by David Holz, who also co-founded Leap Motion, now finds itself in a unique position in the market. The company has not raised any external funds so far and, despite funding challenges, it aims to generate around 200 million dollars in revenue by the end of 2023.
The company, based in San Francisco, is also developing a hardware team for various unspecified projects and continues to train previously announced models focused on video generation and 3D objects.
Concerns remain regarding copyright, as the company is currently facing several lawsuits accusing it of violating the rights of millions of artists by using images scraped from the web without consent.
Frequently asked questions about Midjourney’s new AI model
What is the name of Midjourney’s new AI model?
The new AI model from Midjourney is called V7.
What are the main improvements brought by the V7 model?
The V7 model is smarter in managing text prompts, with superior image quality and better detail consistency in objects, bodies, and hands.
How can I use the V7 model on the Midjourney platform?
To use V7, you first need to create a customization profile by evaluating about 200 images. Once that is done, you can activate or deactivate V7 on the Midjourney website or in the Discord chatbot.
What is the “Draft” mode of V7?
The “Draft” mode allows rendering images at a speed 10 times faster and at half the cost compared to the standard mode, although the quality of the images is lower.
Does the V7 model offer additional features compared to previous versions?
The V7 model includes new features, but some standard functions, such as image resizing and retexturing, are not yet available.
What are the usage options for V7, and what is the difference between Turbo and Relax?
V7 is available in two options: Turbo, which is more expensive to use, and Relax, which is more economical. The choice depends on the speed and cost requirements.
What are the expectations regarding updates for V7?
Updates are expected every week or two during the two months following the launch of the model.
How does V7 compare to other AI image generators on the market?
While V7 is not specifically designed to replicate a particular style like that of Ghibli, it is capable of creating aesthetically pleasing works thanks to its new architecture.
Are there restrictions regarding the use of this model concerning copyright?
Yes, Midjourney is facing several lawsuits regarding allegations of infringing artists’ rights, having used images collected from the web without their consent to train its AI tools.





