Meta unveils Meta AI, its new artificial intelligence application to compete with ChatGPT

Publié le 1 May 2025 à 09h27
modifié le 1 May 2025 à 09h27

Meta has introduced *Meta AI*, a potential revolution in the world of artificial intelligence. This bold application emerges to challenge the supremacy of ChatGPT and similar services. The stakes revolve around innovation, personalization of user experiences, and a connected society.

The new interface brings a fresh breath to the creation of textual and visual content, while fostering enriched interactions among users. Integrations within the ecosystems of WhatsApp and Instagram reflect Meta’s unwavering commitment to intrigue and engage its millions of users.

Launch of Meta AI

On April 29, Meta officially launched Meta AI, an application dedicated to generative artificial intelligence. This initiative marks a significant advance for the company led by Mark Zuckerberg, positioning it in direct competition with services such as OpenAI’s ChatGPT, Claude, and Google’s Gemini.

Features of Meta AI

Users will be able to generate text, create images, and review the productions of other individuals through this mobile application, available on iOS and Android. Meta AI incorporates the Llama model, version 4, aimed at improving image and video analysis while providing more relevant and context-appropriate responses during conversations.

Interface and Accessibility

Currently available in France, the application still presents some limitations, according to initial assessments. Users can submit their requests in writing or by voice using connected devices, including augmented reality Ray-Ban glasses. Meta AI accesses the Internet to enrich its responses, also leveraging Google and Bing search engines for more relevant results.

Response Personalization

One of the key innovations of Meta AI lies in its ability to personalize responses by using certain data from users’ Instagram and Facebook profiles, subject to their consent. Users can also keep their request history to optimize future interaction with the AI.

Sharing and Interactivity

A special aspect of this application is the creation of a sharing feed titled “Discover”. This feed will allow users to explore how others interact with the AI, displaying the prompts and generated responses. However, users retain control over their data, as no information will be shared without their explicit consent.

Privacy Concerns

Despite Meta’s assurances regarding the risk of exposing personal data, some tests in the United States have revealed concerning situations. Users have had access to questions containing sensitive data. The sharing options in the “Discover” channel have not yet been fully clarified, thereby increasing privacy-related risks.

Competitive Context

This launch comes at a time when competition among artificial intelligence applications is fierce. OpenAI is considering creating a social network linked to ChatGPT, while other companies, such as Elon Musk’s X, are integrating their own AI solutions into their platforms. Meta responds to this competitive pressure with the ambition to reach nearly a billion users across its various platforms.

Massive Investments in AI

Meta has invested billions of dollars in the development of generative artificial intelligence. This strategy aims not only to catch up on decades of research but also to redefine social interactions through generative AI.

Ethical Challenges

Ethical concerns are also emerging regarding the use of AI. A recent survey revealed that inappropriate exchanges were possible with avatars powered by Meta AI, highlighting the need for stricter regulatory protocols. Meta described these incidents as manipulations, indicating that they do not reflect the general use of the application.

The progress of Meta AI indicates a clear desire to capture a significant market share while raising the question of the necessary oversight to ensure ethical and safe use of artificial intelligence.

Questions and Answers about Meta AI, Meta’s Artificial Intelligence Application

What is Meta AI and how does it work?
Meta AI is a generative artificial intelligence application designed by Meta (the parent company of Facebook). It allows users to generate text and images, ask questions, and interact with the AI via voice or written commands, thanks to its Llama model.

What are the unique features of the Meta AI application?
Meta AI stands out for its ability to access the internet to provide updated and relevant responses, as well as a sharing feed called “Discover,” allowing users to explore others’ interactions with the AI.

Is Meta AI available on all platforms?
Currently, Meta AI is available for iOS and Android, but its deployment may be limited to certain countries, as is often the case with Meta’s new features.

How is my data used by Meta AI?
Information from your Instagram and Facebook profiles may be used to personalize Meta AI’s responses, but this will only happen with your explicit consent.

Are there privacy risks associated with using Meta AI?
As with any AI application, there are potential privacy concerns. Users should be aware of data sharing options and decide what they wish to make public in the Discover feed.

How does Meta AI compare to other artificial intelligence assistants like ChatGPT?
Meta AI is in direct competition with other similar applications, such as OpenAI’s ChatGPT. While both offer generative AI services, Meta AI also focuses on social integration and sharing user experiences.

Is it possible to use Meta AI without an Internet connection?
Meta AI requires an Internet connection to function optimally, as it relies on online data to provide accurate and up-to-date responses.

How can I provide feedback or report a problem with the Meta AI application?
Users can typically provide feedback through the app settings or Meta’s customer support channels. Feedback is important for improving the service.

What types of requests can I make to Meta AI?
You can ask questions, request information, generate textual or visual content, and interact conversationally with the AI on various topics.

What is the future of Meta AI in the field of artificial intelligence?
Meta plans to continuously improve Meta AI with new features and updates, integrating technological advancements and responding to user needs.

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