ChatGPT reaches new heights of usage in France according to Médiamétrie data

Publié le 27 June 2025 à 09h56
modifié le 27 June 2025 à 09h56

ChatGPT is asserting itself as an essential player in France. Recent analyses by Médiamétrie reveal a fascinating orchestration of artificial intelligence. This phenomenon raises crucial questions about the evolution of digital behaviors and the dynamics of platforms. Users, captivated by this technology, are shaking up the established hierarchies of web giants. The data testify to a meteoric rise. OpenAI is establishing itself at the heart of a changing market. With these trends, the digital ecosystem must adapt to this new reality.

ChatGPT: A meteoric success in France

The latest figures released by Médiamétrie reveal an unprecedented use of ChatGPT in France. With around 18,376,000 monthly users, OpenAI ranks in the top 50 of the most visited brands, a position never before achieved by an artificial intelligence company. The ranking, dominated by large companies like Google and Facebook, demonstrates a significant evolution in users’ behaviors.

OpenAI positions itself in the digital landscape

OpenAI, with a daily traffic of about 4,251,000 visitors, has managed to surpass well-established platforms such as Shein, Carrefour, and the social network X. This performance highlights a shift in digital habits, potentially having adverse consequences for some historical players.

Market reaction to this evolution

OpenAI’s entry into the top 50 raises questions about the future of social networks and news platforms. The drop in traffic observed at the New York Times, which experienced a 36% decrease in traffic, already illustrates the effects of new AI tools like Google’s “AI Mode.” Although this feature is not yet active in France, OpenAI’s continuous rise could precede substantial changes.

Implications for the media landscape

This breakthrough for ChatGPT seems to provoke a gradual abandonment of certain less popular news sites and social networks, such as LinkedIn or 20 Minutes. The market dynamics could be profoundly altered, calling into question the dominance of brands that have long governed the digital sector.

A future oriented towards artificial intelligence

Current trends suggest that the growing adoption of artificial intelligence tools, such as Meta AI or Google Gemini, could profoundly transform the online experience. While these technologies are still little used by the general public, their rise could lead to paradigm shifts in how users interact with digital content.

The phenomenon observed with OpenAI could thus apply to other companies, creating increased competition for online visitors. Changes in digital behaviors require particular attention, not only for players in the tech sector but also for media institutions that must adapt to this new reality.

Perspectives to consider

The trend observed in France could ripple across the globe, leading to a wave of innovation and potential returns. The existence of new regulations, such as those requiring AI companies to declare the use of protected content, could also influence the direction of this industry. Issues surrounding copyright, supported by judicial decisions favoring the use of copyrighted works to train artificial intelligences, deserve increased attention.

Data on AI usage in France by 2025 reveal expectations of continually increasing usage, thus highlighting the importance of an ethical and thoughtful approach in this rapidly expanding sector. Specifically, these paradigm shifts could lead to the creation of new economic models for AI companies, redefining the media and business landscape of the coming years.

Frequently asked questions about the use of ChatGPT in France

Why has ChatGPT recently gained 1 billion users?
ChatGPT has benefited from strong demand for AI-based communication tools, thereby meeting users’ growing needs for automation and assistance.

What is ChatGPT’s current ranking among online brands in France?
According to Médiamétrie data, ChatGPT is ranked 34th among the most visited online brands in France with 18,376,000 monthly users.

How does ChatGPT compare to other AI tools like Meta AI and Google Gemini?
Although ChatGPT is still behind Meta AI and Google Gemini in terms of users, its rapid rise in the brand ranking makes it a serious competitor in the market.

What impacts could this growth in usage have on other digital platforms?
The rising popularity of ChatGPT could lead to a decline in traffic on certain social networks and news sites, as is already the case in the United States with traditional media.

What new usage behaviors are being observed with ChatGPT?
Users seem increasingly inclined to turn to AI tools like ChatGPT for quick information, which could disadvantage certain social networks in their daily usage.

What digital trends could emerge following the rise of ChatGPT in France?
We can expect an evolution in digital habits, particularly a decrease in attention to certain news sites and social networks in favor of increased use of AI tools like ChatGPT.

How does ChatGPT’s performance in France compare to that of other countries?
While ChatGPT has made waves in France, its use and adoption are also noteworthy in other countries, suggesting a global trend towards the use of advanced artificial intelligences.

actu.iaNon classéChatGPT reaches new heights of usage in France according to Médiamétrie data

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